Getting Customers for Your Home Business (free budget worksheets)

November 3rd, 2009 admin Posted in business |

By Craig Garrett

What are best avenues to bring customers to you and increase your visibility? In this article, we will look at some methods that business owners have used for many years and have been very successful at increasing their customers and generating more revenue for their business.

A very effective way to generate business, thus increasing your profits, is to talk to people you know; friends, families, neighbours, hit the pavement, spread the word to everyone you know, especially those who like your business and the products you have to offer. Be creative; if for example one of your products is balloons consider going to all the restaurants in your area and make a deal to have your balloons given to the children who enter. When you visit businesses or friends take a few samples of your products to show them, leave your products with them so they can look at them while you are gone and then follow-up with them and find out what they think. Make them feel a part of your business.

Networking is a great way to make business contacts and you can do this almost anywhere that you go. Your local chamber of commerce often has networking functions where you can meet other business owners in your area. You can talk to them about their business and what works for them, exchange business cards. This is a great method for making contacts. After the social function make a point to go and visit their business,it is important to develop a relationship with them.

Take a walk around your neighbourhood. This is a great way to meet new people in a casual environment and allows you to sell your product without really selling it. You will have an opportunity to find out what customers who are near you like. Will your product appeal to them? Should you tweak your products to match the potential customers that are near your area? Go into that coffee house that you may not frequent and spend sometime talking with the other customers. This gives you a good feel of the potential market near you.

If you do not have a web page yet, then it is high time to utilise this tool for marketing your business and the products you offer. If you are not comfortable creating your own page there are many professionals that can do this for you and you can use this as an opportunity to promote your business as well. As they get to know your product while they are creating a web page for you, they can also refer others to your site. Remember, when creating a web-page you want to provide the potential customers with information and keywords that are specific to your company.

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Why Do You Need a Schedule if You Work at Home?

By Craig Garrett

One of the attractions of working at home is the vision of freedom it invokes — no time clock, no time sheets, and no one to account to for how you spend your time. Yes, it is an attractive proposition, but like so many attractive propositions there is a heavy downside — you are likely wasting a lot of time.

My husband spends time every day filling out these large spreadsheets to account for his day. He works for a large engineering company and his day often encompasses work on a variety of projects for different clients. He loathes the activity and I have always dismissed it as a waste of time — that is until my home business recently took off and I realized there simply wasn’t enough hours in the day to accomplish all my goals.

I now have my own spread sheet and agenda for the day and I have improved my productivity and reduced my stress immeasurably. If you don’t think you need a schedule for your home business then think again — and read on.

After a spate of relatively unproductive days when my “To Do” list seemed to grow exponentially every time I looked at it I knew something had to change.

Granted I was going through a rough patch. My home business was experiencing growing pains and taking up more than the usual time, my four-year-old was only in preschool part-time, my husband wasn’t pulling his weight on the home front, and my extended family was experiencing a number of crises. But I’m also old enough to know there is never a perfect time in life — you just live the one you’ve got. These are simply the problems I’m dealing with this year. Next year these problems will be traded in for new fresh ones.

After studying my time and chatting with some other work-at-home folks, I discovered five reasons to embrace the schedule:

1. It’s too easy to waste time doing nonpriority tasks

2. It’s too easy to get sidetracked or distracted from your current task

3. Unscheduled work time can often overlap into your free time until you don’t have any free time at all

4. Your free time can overlap into your work time until you fall behind with important projects

5. Concentrating your time and effort on highest priority projects means more gets done

I’m not the only work at home business person encompassing the schedule. I recently took part in an online forum where men and womenhad moved to embrace it — and found it more freeing than restrictive. After all, you are still the one setting the schedule so you are free to schedule yourself off for a 3-hour lunch, an afternoon, or a whole day whenever you choose.

If you find it difficult setting up your schedule and priorities for the day and week then perhaps your significant other or a friend can help you set your schedule.

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